Fearon Marketing | Global Event Marketing
  • Home
  • About Me
  • My Work
  • SAY HELLO

GLOBAL  EVENT MARKETING 

A bespoke consultancy service providing audience-focused marketing, communications and digital strategies to organisations around the world. 

Clients are drawn from the commercial, nonprofit and education sectors, and include cultural attractions and scientific institutions, museums and exhibitions, authors and publishers, filmmakers and podcast producers, universities, festivals and large-scale sustainability events in the UK, USA, Middle East and Europe.


📷 Header photo: Oliver Sacks, by Ken Shung ​
Picture
The reveal of Times Higher Education's SDG rankings for 1,700 participating universities at the Global Sustainable Development Congress, June 2023.

RECENT PROJECTS

​Global  sustainable  Development congress

Strategic marketing and communications lead for Times Higher Education's Global Sustainable Development Congress, held at King Abdullah University of Science and Technology in Saudi Arabia from 30 May - 1 June, 2023. Centred around the United Nations' Sustainable Development Goals, the event brought together 1,600 university, government and industry delegates from 70+ countries to discuss urgent solutions to the sustainability emergency.

"Greg demonstrated incredible vision, creativity, determination and patience to make our dream a reality, expertly managing sensitive relationships with clients and contractors." 
Tim Sowula, Editor, Times Higher Education World Summit Series​
Picture

OLIVER  SACKS  FOUNDATION

Oliver Sacks, M.D,. FRCP, was a physician, a best-selling author, and a professor of neurology at the NYU School of Medicine. I lead on overall digital strategy for the Oliver Sacks Foundation, which is devoted to increasing understanding of the human brain and mind through the power of narrative nonfiction and case histories. 

​Recent projects include the promotion of Audible's Original Podcast Series Radiant Minds: The World of Oliver Sacks; the award-winning  documentary Oliver Sacks: His Own Life from filmmaker Ric Burns; a new edition of Sacks's best-selling book The Man Who Mistook His Wife for a Hat; Tobias Picker's opera based on Awakenings; and creative direction for the Foundation's website.
Picture

BATH  ROYAL  literary  and  scientific  institution

The Bath Royal Literary and Scientific Institution is a 200-year-old charity in Bath, UK, dedicated to the advancement of knowledge. A cultural and scientific hub, the venue hosts hundreds of lectures annually and stages exhibitions from its collection of 160,000 important historical and archeological artefacts.

I was recruited to lead on the delivery of a National Lottery Heritage Fund digital transformation project and new membership scheme. Recruiting, training and motivating a team of young volunteers committed to helping the institution modernise, I transformed the outward-facing aspect of the Bath Royal and put in place systems to ensure the continued success of these initiatives. 
Picture

St  Andrews  UNIVERSITY  Museums

Strategic marketing and digital content plan provided to the Museums of the University of St Andrews, Scotland, which reopened after a £2.1 million overhaul. The museum showcases the university's art, history, science and natural history collections.
Picture

SHROPSHIRE  UNION  CANAL  Society

Provision of digital training for volunteers overseeing the restoration of the Montgomery Canal in Shropshire. A registered charity, the society works to maintain, improve and restore the extensive Shropshire Union Canal network.
Picture

HUNTERIAN  MUSEUM, GLASGOW 

Delivery of social media training for the marketing team at the University of Glasgow's Hunterian Museum. 
​At the heart of the university since 1807, The Hunterian connects people with stories, individuals and ideas through stunning collections.
Picture

DESIGN  MUSEUM  LONDON

Coordination and delivery of submission to the International Academy of Digital Arts and Sciences for the museum's blockbuster Moving to Mars exhibition. Shortlisted for 'Best Integrated Advertising Campaign.
Picture

SUPER  BOCK  SUPER  ROCK  

Delivery of international marketing and communication strategy to promote the 30,000 capacity Portuguese music festival held annually near Lisbon. Organised by Musica No Coração in collaboration with Super Bock.
Picture

FIB  Benicassim  Festival

Management of the marketing and communication teams responsible for promoting Spain's 50,000 capacity music festival held annually near Valencia. Organised by Festival Republic, which is part of Live Nation.

SERVICES

CONSULTANCY 

Provision of audience development strategies, ​marketing campaigns, media partnerships, website development and interim marketing services. 

STRATEGY 

Delivery of practical solutions for the delivery of digital marketing content across websites, apps and social media, to promote ticket sales, membership and sponsorship. 

REPORTING

Want to know what's working on your social media channels, or who is visiting your site?

​Regular analytics on digital and social campaigns are provided.

RESEARCH 

Collaboration with senior management and key stakeholders to produce tailored surveys. These can then be used to inform strategic business objectives.

TRAINING

Provision of bespoke training for staff, volunteers, and senior leadership teams covering digital strategy, marketing and design, copywriting, website content, and branding.

GUEST SPEAKING

I am regularly invited to showcase my work for clients around the world.  Recent presentations have been given for the Scottish Museums Federation and Fondazione Fitzcarraldo in Italy.
"Innovative work that gives clients the edge in the market"
​

"A driven, dynamic and creative arts marketing professional"

​
See feedback on Linkedin
Picture
GLOBAL EVENT MARKETING

CONTACT GREG FEARON ​

This website uses marketing and tracking technologies. Opting out of this will opt you out of all cookies, except for those needed to run the website. Note that some products may not work as well without tracking cookies.

Opt Out of Cookies
Site powered by Weebly. Managed by Logojoy
  • Home
  • About Me
  • My Work
  • SAY HELLO